Haptic Technology Market for Touchscreen (2013- 2018): By Components (Kinesthetic & Tactile Sensing, Actuators); Technology (Resistive, Capacitive); Devices (Touchscreens, Input Devices); Applications (Consumer Electronics, Automotive, Medical)

世界におけるタッチスクリーン向けのハプティック技術市場

◆タイトル:Haptic Technology Market for Touchscreen (2013- 2018): By Components (Kinesthetic & Tactile Sensing, Actuators); Technology (Resistive, Capacitive); Devices (Touchscreens, Input Devices); Applications (Consumer Electronics, Automotive, Medical)
◆商品コード:SE 1660
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◆発行日:2013年4月
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◆レポート形式:pdf / 英語
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【レポートの概要】

本調査レポートでは、"世界におけるタッチスクリーン向けのハプティック技術市場"について調査・分析し、イントロダクション、エグゼクティブサマリー、市場概観、市場の成長要因、阻害要因、市場の機会と課題、バリューチェーン分析、市場の動態、市場規模及び予測、競争状況、市場シェア分析、新製品発売等の情報をお届けいたします。

The haptic technology has been explored for human computer interaction since long. It became popular and well known in the form of vibrating alarms in cell phones. Haptic sensing is considered to be more direct as compared to the other senses used in human computer interaction like audition and vision. The touch sensations are created by a haptic actuator embedded in the device.

Some of the major companies dominating the haptic touchscreen industry are Immersion (U.S.), Senseg (Finland), SMK Electronics (U.S.), and others. Immersion (U.S.) is the major haptic solution provider in the industry and it is found that Immersion covers about 95% of the overall market share in the haptic technology solution market.

All the applications, touch technologies and their sub segments are discussed in the report. The overall Haptic Touchscreens market is expected to grow at a CAGR of 41% from 2013 to 2018. Need for product differentiation and increasing growth of the haptic touchscreens in the consumer electronics sectors are the major driving factors for the haptic touchscreens market. Adding haptic and sound feedback to touchscreens using different types of actuators is one of the emerging technologies in the field of the touchscreens. The haptic driver provides a touch sensation when a user interacts with a touchscreen. Handset design challenges and the high power consumption are the major barriers in the growth of haptic touchscreens market.

In-depth competitive landscape for each player and market share has been given in the report along with geographic analysis for haptic touchscreens market, covering the major regional markets, viz. North America, Europe, Asia-Pacific, and Rest of the World (ROW). Some of the major agreements like the agreement between Immersion Corporation (U.S.) and Motorola Inc. (U.S.) other the major acquisitions, collaborations, and partnerships that boost the sales of haptic touchscreens are discussed in the report.

Scope of the report

This research report categorizes the Global Haptic Touchscreens market based on various applications, devices, touch technologies market; it also covers the revenue foretold from 2013 to 2018 and future applications of Haptic Touchscreens. It describes the demand for Haptic Touchscreens in various regions. The report describes the applications mapping in the Haptic Touchscreens market with respect to the growth potential and adoption by the various companies.

On the basis of the applications

Haptic Touchscreens are used for various applications like consumer electronics, industrial, automotive, medical, point of sales and kiosks. Consumer Electronics is the major application of the Haptic Touchscreens. Defense applications and Home Appliances are expected to adopt the haptic touchscreens by 2014 because of the continuous technological advancement in the displays for these applications. Due to the increasing safety and security aspects, the haptic touchscreens are increasingly adopted for the automotive segment.

On the basis of the Touch Technologies

All the touchscreens are based on different touch sensing technologies. Some of the major touch sensing technologies are Capacitive, Resistive, Surface Acoustic Wave (SAW), Optical Imaging and others. Capacitive and Resistive touch sensing technologies are mostly used in the haptic touchscreens. Capacitive touch sensors hold 70% of the market that is in most of the applications capacitive touch sensing technology is used. In multi touch screens, capacitive touch sensing is mostly preferred for the multi touch screens whereas, resistive touch sensing is mostly preferred for the single touch screens.

On the basis of the geographical regions

Geographical analysis covers North America, Europe, Asia-Pacific, and ROW. In this report, APAC is leading the Haptic Touchscreens market because of the huge potential market for the Haptic Touchscreens in the consumer electronics sector. APAC is followed by North America and Europe. In the automotive, medical and defense sector, North America and Europe contributes the maximum share.

【レポートの目次】

Table Of Contents

1 Introduction (Page No. – 24)
1.1 Key Take-Aways
1.2 Report Description
1.3 Markets Covered
1.4 Stakeholders
1.5 Research Methodology
1.5.1 Market Size
1.5.2 Key Data Points Taken From Secondary Sources
1.5.3 Key Data Points Taken From Primary Sources
1.5.4 Assumptions Made For This Report
1.5.5 List Of Companies Covered During Primaries

2 Executive Summary (Page No. – 34)

3 Market Overview (Page No. – 38)
3.1 Market Definition
3.2 Market Segmentation
3.3 History And Evolution Of Haptic Technology
3.4 Increasing Need Of Haptics In The Touchscreens
3.5 Market Dynamics
3.5.1 Drivers
3.5.1.1 Need For Product Differentiation
3.5.1.2 Increasing Growth Of The Haptic Touchscreens In The Consumer Electronics Sector
3.5.1.3 Richer Media Experience
3.5.1.4 Rise In Applications Related To The Multi-Touch
3.5.1.5 Increasing Demand For The Gaming Applications
3.5.2 Restraints
3.5.2.1 Handset Design Challenges
3.5.2.2 Power Consumption
3.5.2.3 Limitation In The Size Of Touchscreens
3.5.3 Opportunities
3.5.3.1 Home Appliance Is The Next Emerging Application
3.5.3.2 Emerging Application Of The Haptic Touchscreens For Blind People
3.5.3.3 Replacement Market In The Education Sector
3.6 Burning Issue
3.6.1 Lack Of Awareness
3.6.2 Absence Of The Haptic Functionality In The Product Line Of Apple
3.7 Winning Imperative
3.7.1 Development Of Touch Controllers With An Integrated Haptic Driver
3.8 Block Diagram Of A Haptic System
3.9 Penetration And Adoption Of Haptic Touchscreens
3.10 Life Cycle Of Haptic Touchscreen By Applications
3.11 Cost Analysis
3.12 Porter’s Five Forces
3.12.1 Threat Of New Entrants
3.12.2 Threat Of Substitutes
3.12.3 Buyer’s Bargaining Power
3.12.4 Supplier’s Bargaining Power
3.12.5 Competitive Rivalry
3.13 Value Chain Analysis
3.14 Upcoming Trends In The Industry
3.15 Future Applications Of The Haptic Technology

4 Global Haptic Touchscreen Market – By Components (Page No. – 65)
4.1 Introduction
4.2 Haptic Sensing Systems
4.2.1 Kinesthetic Sensing
4.2.1.1 Extensive Researches Conducted In The Field Of Kinesthetic Sensing
4.2.2 Tactile Sensing
4.2.2.1 Extensive Researches Conducted In The Field Of Tactile Sensing
4.3 Designing Of A Haptic System
4.3.1 Actuators
4.3.1.1 Eccentric Rotating Mass Actuator (ERM)
4.3.1.2 Piezoelectric Actuator
4.3.1.3 Linear Resonant Actuators (LRA)
4.3.1.4 Electro- Active Polymer Actuators
4.3.2 Electronics
4.3.2.1 Controllers
4.3.2.2 Drivers
4.3.3 Software
4.3.3.1 Control Software
4.3.3.2 Application Software

5 Global Haptic Touchscreens Market – By Haptic Devices (Page No. – 76)
5.1 Introduction
5.2 Touchscreens
5.2.1 By Size
5.2.1.1 Small Size
5.2.1.2 Medium Size
5.2.1.3 Large Size
5.2.2 By Type Of Touch
5.2.2.1 Single-Touch
5.2.2.2 Multi-Touch
5.2.2.3 Major Players Expected To Boost The Overall Haptics Market
5.3 Input Devices
5.3.1 Rapid Growth Of The Haptic Technology For The Input Devices
5.3.2 Buttons
5.3.3 Sliders
5.3.4 Touchpads

6 Global Haptic Touchscreens Market – By Touch Technologies (Page No. – 93)
6.1 Introduction
6.2 Components Of A Touchscreen
6.2.1 Touchscreen Sensor
6.2.2 Controller
6.2.3 Software Driver
6.3 Supply Chain Model For Touchscreen Market
6.4 Value Chain Analysis For The Touch Sensors Market
6.5 Comparison Of Different Touch Technologies
6.5.1 Resistive Touchscreens
6.5.2 Capacitive Touchscreens
6.5.2.1 Capacitive Touch Sensors: Designing Technologies
6.5.2.1.1 Surface Capacitance
6.5.2.1.2 Projected Capacitance
6.5.3 Comparison Of The Capacitive Touch Sensors With Resistive Touch Sensors
6.5.4 Others
6.5.4.1 Surface Acoustic Wave (SAW) Touchscreens
6.5.4.2 Optical Imaging Touchscreens
6.6 Industry Life Cycle Of Capacitive Touch & Resistive Touch Technologies

7 Global Haptic Touchscreens Market – By Applications (Page No. – 119)
7.1 Introduction
7.1.1 BCG Matrix By Application
7.2 Consumer Electronics
7.2.1 Smartphones
7.2.1.1 Cost Breakup Of The Smartphone
7.2.1.2 Haptic Enabled Smartphones
7.2.1.3 Smartphones Contributes The Maximum In The Consumer Electronics Sector
7.2.1.3.1 Samsung Leads The Smartphone Market
7.2.1.4 Major Sensors Used For The Smartphones
7.2.2 Tablets
7.2.2.1 Haptic Enabled Tablets
7.2.2.2 Major Players Contributing To The Market Of Tablets
7.2.3 Portable Media Players
7.2.3.1 Haptic Enabled Portable Media Player
7.2.4 Digital Still Cameras And Camcorders
7.2.4.1 Haptic Enabled Cameras And Camcorders
7.3 Industrial
7.4 Commercial Application
7.4.1 Automotive
7.4.1.1 Haptic Touch Screen Enabled Product For Automotive Application
7.4.2 Medical
7.4.2.1 Haptic Touch Screen Enabled Product For Medical Application
7.4.3 Defense
7.5 Others
7.5.1 Home Appliances
7.5.2 Kiosks
7.5.3 Point Of Sales
7.5.3.1 Haptic Touch Screen Enabled Product For Point Of Sales

8 Global Haptic Touchscreens Market – By Geography (Page No. – 150)
8.1 Introduction
8.1.1 BCG Matrix By Geography
8.2 North America
8.2.1 Haptic Touchscreens Market In North America, By Application
8.2.2 The Entry Of Apple(U.S.) Will Boost The Overall Haptics Market
8.3 Europe
8.3.1 Haptic Touchscreens Market In Europe, By Application
8.3.2 Automotive Application Is Driving The Haptics Market
8.4 Apac
8.4.1 Haptic Enabled Home Appliances May Take A Hit In APAC
8.4.2 Haptic Touchscreens Market In APAC, By Application
8.5 Row
8.5.1 Haptic Touchscreens Market In Row, By Application

9 Competitive Landscape (Page No. – 160)
9.1 Key Growth Strategies
9.2 Market Share Analysis
9.2.1 Market Share Analysis Of The Displays
9.2.2 Market Share Analysis Of The Touch Panels
9.2.3 Market Share Analysis Of The Application Processor
9.2.4 Market Share Analysis Of The Touch Controllers
9.3 Mergers And Acquisitions
9.4 New Product Launches
9.5 Partnerships And Agreements
9.6 Others (Contract & Collaboration)

10 Company Profile (Page No. – 190)
10.1 3M
10.2 Alpine Electronics
10.3 Apple
10.4 Cypress Semiconductor Corporation
10.5 Densitron Technologies
10.6 Displax Interactive Systems
10.7 Elo Touch Solutions
10.8 Gesturetek
10.9 Haption S.A.
10.10 Hiwave Technologies
10.11 Immersion Corporation
10.12 Johnson Electric
10.13 Maxim Integrated
10.14 Microchip Technology
10.15 National Semiconductor
10.16 Renesas Electronics Corporation
10.17 Samsung Electronics
10.18 Sensable
10.19 Senseg
10.20 Smk Electronics
10.21 Synaptics
10.22 Tactus Technology
10.23 Texas Instruments

List Of Tables (92 Tables)

Table 1 Global Haptic Touchscreen Market Revenue, By Applications, 2012 - 2018 ($Billion)
Table 2 Global Haptic Touchscreen Market Revenue, By Touch Technology, 2012 - 2018 ($Billion)
Table 3 Haptic Touchscreens Market Revenue, By Geography, 2012 - 2018 ($Billion)
Table 4 Global Haptic Touchscreens Market Revenue, By Size 2012 - 2018 ($Billion)
Table 5 Reasons For The Increasing Need Of Haptics
Table 6 Cost Analysis For The Haptic Touchscreens
Table 7 Upcoming Trends In The Haptic Touchscreen
Table 8 Global Haptic Touchscreens Smartphone Market Revenue, By Components, 2012 - 2018 ($Billion)
Table 9 Global Haptic Touchscreens Tablet Market Revenue, By Components, 2012 - 2018 ($Billion)
Table 10 Actuator Types And Charatcteristics
Table 11 Global Haptic Touchscreen Market Revenue, By Devices, 2012 - 2018 ($Billion)
Table 12 Global Haptic Touchscreen Market Volume, By Devices, 2012 - 2018 (Million Units)
Table 13 Advantages & Disadvantages Of Touchscreens
Table 14 Sizes Of The Capacitive Touch Panels
Table 15 Global Haptic Touchscreen Market Revenue, By Size, 2012 - 2018 ($Billion)
Table 16 Global Haptic Touchscreen Market Volume, By Size, 2012 - 2018 (Million Units)
Table 17 Global Small Size Haptic Touchscreen Market Volume, By Applications, 2012 - 2018 (Million Units)
Table 18 Global Small Size Haptic Touchscreen Market Volume For Pmp & Digicam, By Applications, 2012 - 2018 (Million Units)
Table 19 Global Medium Size Haptic Touchscreen Market Volume, By Applications, 2012 - 2018 (Million Units)
Table 20 Global Large Size Haptic Touchscreen Market Volume, By Applications, 2012 - 2018 (Million Units)
Table 21 Global Haptic Touchscreen Market Revenue, By Type Of Touch, 2012 - 2018 ($Billion)
Table 22 Global Haptic Touchscreen Market Volume, By Type Of Touch, 2012 - 2018 (Million Units)
Table 23 Global Haptic Touchscreen Market Revenue, By Input Devices, 2012 - 2018 ($Billion)
Table 24 Global Haptic Touchscreen Market Volume, By Input Devices, 2012 - 2018 (Million Units)
Table 25 Comparison Between The Touch Sensing Buttons & Mechanical Buttons
Table 26 Global Haptic Touchscreen Market Revenue, By Touch Sensing Technology, 2012 - 2018 ($Billion)
Table 27 Global Haptic Touchscreen Market Volume, By Touch Sensing Technology, 2012 - 2018 (Million Units)
Table 28 Comparison Of Different Sensing Technologies
Table 29 Global Resistive Touch Haptic Touchscreens Market Revenue, By Applications, 2012 - 2018 ($Billion)
Table 30 Global Resistive Touch Haptic Touchscreens Market Revenue From Consumer Electronics, 2012 - 2018 ($Billion)
Table 31 Global Resistive Touch Haptic Touchscreens Market Revenue From Commercial Applications, 2012 - 2018 ($Billion)
Table 32 Global Capacitive Touch Haptic Touchscreens Market Revenue, By Applications, 2012 - 2018 ($Billion)
Table 33 Global Capacitive Touch Haptic Touchscreens Market Revenue From Consumer Electronics, 2012 - 2018 ($Billion)
Table 34 Global Capacitive Touch Haptic Touchscreens Market Revenue From Commercial Applications, 2012 - 2018 ($Billion)
Table 35 Advantages Of Surface Capacitive Touch Sensors
Table 36 Advantages Of The Projected Capacitive Touch Sensors
Table 37 Global Haptic Touchsceens Market Revenue, By Applications, 2012 - 2018 ($Billion)
Table 38 Global Haptic Touchsceens Market Volume, By Applications, 2012 - 2018 (Million Units)
Table 39 Global Haptic Touchscreens Market Revenue From Consumer Electronics Applications, 2012 - 2018 ($Billion)
Table 40 Global Haptic Touchscreens Market Volume For Consumer Electronics, 2012 - 2018 (Million Units)
Table 41 Haptic Touchscreens Market Revenue From Consumer Electronics, By Geography, 2012 - 2018 ($Billion)
Table 42 Global Haptic Touchscreens Market Revenue From Consumer Electronics, By Touch Technology, 2012 - 2018 ($Billion)
Table 43 Smartphones With Haptic Touch Screen
Table 44 Smartphones: Market Share Of The Top Players, 2011 - 2012 (%)
Table 45 Global Haptic Touchscreens Smartphone Market Revenue, By Components, 2012 - 2018 ($Billion)
Table 46 Global Haptic Touchscreens Market Revenue From Smartphones, By Touch Technology, 2012 - 2018 ($Billion)
Table 47 Tablets With Haptic Touch Screen
Table 48 Tablets: Market Share Of The Top Players, 2012 (%)
Table 49 Global Haptic Touchscreens Tablets Market Revenue, By Components, 2012 - 2018 ($Billion)
Table 50 Global Haptic Touchscreens Market Revenue From Tablets, By Touch Technology, 2012 - 2018 ($Billion)
Table 51 Portable Media Players With Haptic Touch Screen
Table 52 Portable Media Players With Haptic Touch Screen
Table 53 Haptic Touchscreens Market Revenue From Industrial Application, By Geography, 2012 - 2018 ($Billion)
Table 54 Haptic Touchscreens Market Revenue From Industrial Application, By Touch Technology, 2012 - 2018 ($Billion)
Table 55 Global Haptic Touchscreens Market Revenue From Commercial Applications, 2012 - 2018 ($Billion)
Table 56 Global Haptic Touchscreens Market Volume For Commercial Applications, 2012 - 2018 (Million Units)
Table 57 Haptic Touchscreens Market Revenue From Commercial Application, By Geography, 2012 - 2018 ($Billion)
Table 58 Haptic Touchscreens Market Revenue From Automotive Applications, By Geography, 2012 - 2018 ($Billion)
Table 59 Global Haptic Touchscreens Market Revenue From Automotive Applications, By Touch Technology, 2012 - 2018 ($Billion)
Table 60 Haptic Touch Screen Enabled Product For Automotive Application
Table 61 Haptic Touchscreens Market For Medical Applications, By Geography, 2012 - 2018 ($Billion)
Table 62 Global Haptic Touchscreens Market Revenue From Medical Applications, By Touch Technology, 2012 - 2018 ($Billion)
Table 63 Haptic Touch Screen Enabled Product For Medical Application
Table 64 Haptic Touchscreens Market For Defense Applications, By Geography, 2012 - 2018 ($Billion)
Table 65 Haptic Touchscreens Market Revenue From Other Applications, By Geography, 2012 - 2018 ($Billion)
Table 66 Haptic Touch Screen Enabled Product For Point Of Sales
Table 67 Haptic Touchscreens Market Revenue, By Geography, 2012 - 2018 ($Billion)
Table 68 Haptic Touchscreens Market Volume, By Geography, 2012 - 2018 (Million Units)
Table 69 North America: Haptic Touchscreens Market Revenue, By Applications, 2012 - 2018 ($Billion)
Table 70 Europe: Haptic Touchscreens Market Revenue, By Applications, 2012 - 2018 ($Billion)
Table 71 APAC: Haptic Touchscreens Market Revenue, By Applications, 2012 - 2018 ($Billion)
Table 72 ROW: Haptic Touchscreens Market Revenue, By Applications, 2012 - 2018 ($Billion)
Table 73 Mergers And Acquisitions
Table 74 New Product Launches
Table 75 Partnerships And Agreements
Table 76 Others (Contract & Collaboration)
Table 77 3M: Total Revenue, 2011 - 2012 ($Million)
Table 78 Alpine Electronics, Inc.: Total Revenue, 2011 - 2012 ($Million)
Table 79 Apple, Inc., Overall Market Revenue, 2011 - 2012 ($Million)
Table 80 Apple, Inc., Net Sales, By Operatiing Segments2011 - 2012 ($Million)
Table 81 Apple, Inc., Unit Sales, By Products, 2011 - 2012 (Thousands)
Table 82 Major Patents Related With Haptics By Apple
Table 83 Cypress Semiconductor: Products & Services
Table 84 Cypress Semiconductor Corporation: Total Revenue, 2011 - 2012 ($Million)
Table 85 Densitron Technologies Plc, Total Revenue, 2010 - 2011 ($Million)
Table 86 Immersion Corporation: Major Electronic Providers
Table 87 Johnson Electric: Total Revenue, 2011 - 2012 ($Million)
Table 88 Maxim Integrated: Total Revenue, 2011 - 2012 ($Million)
Table 89 Microchip Technology Inc. : Overall Revenue, 2010-2011 ($ Million)
Table 90 Samsung Electronics, Overall Market Revenue, 2011 - 2012, ($Million)
Table 91 Synaptics, Inc., Total Revenue, June 2011 - 2012 ($Million)
Table 92 Texas Instruments, Inc., Total Revenue, (December 2011-2012) ($Million)


List Of Figures (46 Figures)

Figure 1 Overview Of Haptic Touchscreen Market
Figure 2 Steps In Research Methodology
Figure 3 Market Research Strategy
Figure 4 Market Crackdown Strategy
Figure 5 Segmentation Of Haptic Touchscreens Market
Figure 6 Evolution Of The Haptic Enabled Devices
Figure 7 Impact Analysis Of The Drivers
Figure 8 Impact Analysis Of The Restraints
Figure 9 Working Of A Haptics Touchscreen
Figure 10 Penetration Rate Of The Haptic Touchscreens, By Volume, 2012 - 2018 (%)
Figure 11 Life Cycle Of Haptic Touchscreen By Applications
Figure 12 Porter’s Five Forces Analysis
Figure 13 Threat Of New Entrants
Figure 14 Threat Of Substitutes
Figure 15 Buyer’s Bargaining Power
Figure 16 Supplier’s Bargaining Power
Figure 17 Competitive Rivalry
Figure 18 Value Chain Analysis
Figure 19 Types Of Haptic Sensing
Figure 20 Classification Of Haptic Touch Devices
Figure 21 Types Of Touch Screens
Figure 22 Types Of Input Devices
Figure 23 Components Of A Touchscreen
Figure 24 Supply Chain Model Of Touchscreen Market
Figure 25 Touch Sensors Market: Value Chain Analysis
Figure 26 Major Sensing Technologies
Figure 27 Working Of Resistive Touchscreens
Figure 28 Working Of The Capacitive Touchscreens
Figure 29 Different Designing Technologies For Capacitive Touch Sensors
Figure 30 The Impact Of Different Parameters On Surface And Projected Capacitances
Figure 31 Working Of The Surface Capacitance
Figure 32 Working Of The Projected Capacitive Touch
Figure 33 Trend In The Touch Sensing Technology Market, 2012-2018
Figure 34 Working Of A Saw Touchscreen
Figure 35 Industrial Life Cycle Of Capacitive & Resistive Touch Sensing Technology
Figure 36 BCG Matrix By Application
Figure 37 Cost Breakup Of A Smartphone
Figure 38 BCG Matrix By Geography
Figure 39 Key Growth Strategies
Figure 40 Market Share Analysis Of Major Components
Figure 41 Market Share Analysis Of The Displays
Figure 42 Market Share Analysis Of The Touch Panels
Figure 43 Market Share Analysis Of The Application Processor
Figure 44 Market Share Analysis Of The Touch Controllers
Figure 45 Microchip Technology Inc.: Product Segment
Figure 46 Major Haptic Related Products Offered By Samsung

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